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Interaction works to eliminate bait posts on Facebook that ask users to tag a friend in the comment section to ultimately rank the post higher. Many of these tactics no longer work as Facebook's algorithm is now demoting bait posts altogether. So how does Facebook weight meaningful interaction? By pushing relevant content to the user and evaluating the interaction with user interest.

If Facebook ses a post as scoring high on your interest list, then Job Function Email List the interaction is weighted higher. Nick should haveNick should have JMillerMkg Nick Should Have is a Copywriter, Online Media Strategist, and Spotify Playlist Curator at J Miller Marketing in Huntley, Illinois. Not all engagement is good engagement. While it's true that likes and reactions show engagement, which helps rank your posts higher in the News.



Feed, they are very low engagement and are therefore not valued by the Facebook algorithm. Comments are the highest ranked form of engagement in Facebook's eyes, but they must be organic. You can incentivize your followers on Facebook But if you ask them to comment without further reason than an obvious ploy to drive engagement I like for A, I comment for B, the algorithm is smart enough to recognize this type of spammer behavior that provides little or no benefit.