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Contact Us If you are interested in including newsletters in your digital marketing campaign, contact Dragonfly Digital Marketing today. We can help you identify specific goals, reach your target audience, and start building brand familiarity within your community. Call - - to get started. Using Conversion Copywriting to Drive Revenue Posted on September , Content, Digital Marketing What is Conversion Copywriting? Conversion copywriting is a science-based approach to using words to persuade customers to engage with your brand and ultimately purchase your products and services.
  
According to Joanna Wiebe, founder of Copyhackers, landing pages that contain conversion Photo Editing Services  copywriting increase leads by or more. Conversion copywriting is based on data often collected via customer feedback and reviews rather than creative ideas and industry jargon. Conversion copywriting begins with research. The goal is to discover exactly what the various segments of your target demographic need from your business. Website, email, and social media content is then modeled around providing a clear and concise solution to each of those problems. Design elements are also developed around showcasing your content and reaching your desired outcome.



If your customers are able to quickly and easily find the answers they’re looking for, they are more likely to buy from you and continue to do so in the future. How Does Conversion Copywriting Increase Sales? Conversion copywriting drives sales by using data to increase conversions. You can craft your copy in the voice of actual customers and design it to answer real questions asked by leads and prospects. It is the process of modeling entire landing pages, email campaigns, newsletters, and more, around your customers and their specific needs.