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What are the pillars of Permission Marketing? Having said all of the above, it is evident that a Permission Marketing strategy is based on some principles that allow it to be executed correctly and function only after certain conditions have been met. 1. User permission Obviously, Permission Marketing is based on the action of consent given by the user to receive information about promotions, discounts, news, content, among others, from a particular brand. 2. Trust When a potential client gives their permission to be part of a company's contact list, they establish a much more personal connection with the brand, allowing for much more effective and close branding methods to be established.
Engagement Finally, the connection established with permission results in Phone Number List greater engagement with the content received, bringing organizations an audience that values and for whom the organization's communications are more relevant. So, being right in the middle of this content, you're probably wondering what the real advantages of applying a Permission Marketing strategy to your Digital Marketing efforts are , right? So, read on! Benefits of Permission Marketing If you still have doubts about the effectiveness and profitability of this strategy, we have compiled the 4 great benefits that you will obtain if you apply it.
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Less intrusiveness Without a doubt, attacking or invading the user's space does not favor Marketing efforts and, at all, the customer experience . By adopting this methodology in your actions you will go from hindering the life of the potential consumer to attracting their attention , attracting them and convincing them thanks to their consent. Likewise, even if we have the user's authorization, we must keep in mind that content saturation can also harm your interests. Therefore, balancing the impacts it will receive weekly or monthly should be the focus of your planning.
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